Trimmen is een belangrijk proces om ervoor te zorgen dat uw video snel begint en de aandacht van uw kijkers niet verliest. De eerste 5 seconden van een video spelen een sleutelrol bij het helpen van je kijkers om zich betrokken te voelen en creëren een blijvende emotie die resoneert met de hele duur van de video. Vandaag laten we je zien hoe je video's in slechts enkele minuten online kunt inkorten.
Voordat we ingaan op de details, laten we de basisprincipes van het trimmen van een video begrijpen.
Wat is video bijsnijden?
Trimmen is wanneer u onnodige of ongewenste intro-inhoud of dode ruimte in uw video verwijdert. Een van de meest essentiële elementen van videobewerking is trimmen, wat verwijst naar het afsnijden van het begin of het einde van de videoclip.
We hebben de laatste tijd veel gesproken over afnemende aandachtsspanne. Het lijdt geen twijfel dat mensen tegenwoordig constant strijden om aandacht, wat betekent dat er een enorme behoefte is om je video's nauwkeurig en doelgericht te maken.
Een goed voorbeeld hiervan is Hollywood Movies, waar films meestal een lange aftiteling hadden. Echter, met veranderende tijden en vraag van het publiek, zijn ze begonnen met het maken van filmopeningen om meteen in de actie te komen.
Door onnodige beelden aan het begin of aan het einde van de video bij te snijden, blijft uw publiek geboeid en wordt het daadwerkelijke doel van de video versterkt.
Als je jezelf aan het filmen bent, zal de trimtool je helpen om de duur te bewerken wanneer je op de opnameknop op je camera drukt, of misschien de tijd die nodig is om de opname uiteindelijk uit te schakelen.
Laten we eens kijken hoe.
Video's stap voor stap online trimmen
Afhankelijk van de videobewerkingstool die je gebruikt, zal het trimmen of knippen van video's iets anders zijn, maar over het algemeen blijft de hoofdworkflow hetzelfde.
Met Typito is het proces eenvoudig en ongecompliceerd. Het enige wat u hoeft te doen is inloggen, uw video uploaden en inkorten. Zo simpel is het!
Stap 1:Log in en kies je videoformaat
- Meld u aan bij uw Typito-account vanaf de startpagina. Als je je nog niet hebt geregistreerd, meld je dan gratis aan.
- Klik op Nieuw project knop.
- Kies de beeldverhouding van je video. Typito heeft een breed scala aan videoformaten om uit te kiezen. Kies een formaat afhankelijk van het sociale mediaplatform waarop je deze video wilt publiceren en klik op Maken (verschijnt wanneer u de muisaanwijzer op een indeling plaatst).
Stap 2:upload een video vanaf je computer of kies uit de galerij
After you choose the video format, you have two options to add your video file.
- Upload: You can upload your video from your computer
- Stock Media: You can choose a video from Typito’s integrated stock footage library
The uploading process may take anywhere from a few seconds to even minutes, depending on its size. Once the video is uploaded, click on the Start Editing button on the right.
Step 3:Trim the video on the timeline
Once your file is uploaded, Typito will automatically redirect it to a fully-fledged dashboard where the video project (in the same aspect ratio you chose) is shown on the screen along with the timeline highlighted at the bottom .
In order to trim the video, all you have to do is:
- Select the video footage. Once you do this, the trim feature is enabled by two handles on either side of the timeline.
- You can either click or drag them to trim your video.
Protip to Cut a Video: The “trim” and “cut” feature on Typito pretty much works the same way. The only difference is that with trim, you will be chopping off a particular portion of the video either in the beginning or at the end whereas with “cut,” you will chop off the video segments in the middle.
When you shoot a video on your camera, there’s a cut between every shot. This occurs between these:
- When you stop your recording
- When you start recording your next shot
Even though some cameras offer built-in transition features, most recorded clips are separated by cuts. That’s when you need good video editing tools to apply transitions to ensure that the video plays smoothly. You can apply transition effects with Typito too.
Step 4:Export your video
After you have trimmed the video, you can export the file. To do this, just click on the Export button on the top.
The export process begins and might take a couple of minutes. Once that’s done. You can:
- Download the video
- Publish it on YouTube
- Post it on Facebook
- Share it with others via a link
With Typito, trimming a video is extremely easy and you don’t have to possess any editing skills for this. The beauty of it is that you can even add a video or merge it with the uploaded one just if you missed adding it.
3 Factors to Focus to Bring Engagement to a Video
Bringing engagement to a video is one of the most challenging and trickiest parts because you have got only 8 seconds or even less to hook your viewers before they shift to something else. So how to grab their attention in such a short time?
Here are a few tips that will help in keeping your audience on the edge of their seats.
1. Content
- In medias res: Now, this might sound like an alien language to you, but this term exists and it means beginning “in the middle of things .” Never start your video with a typical bumper or a drawn-out intro. First, cut to the chase and then show the intro. Always start with the completed result or intense drama, then tell them how you got there.
- Begin with a nice hook: To keep your videos engaging, deliver the hook at the starting of the video. Most viewers tend to scroll past mediocre content unless they find what they are searching for, so tell them they are at the right place and stop looking for it. Let them know what your video is about and what they can expect from it. Here’s an ad commercial that sets a good example of how to begin your video with a hook.
- Spark curiosity: Research and find information that you think will bring value to your viewers. Once you have that foundation, present that information in a very entertaining way so that it creates curiosity to watch your video further.
- Make things shareable: A hilarious comedy clip, dogs protecting babies from owners, cute pup falling asleep, kids saying the darndest things—what do these have in common? Well, they are shareable, and that’s only because they are entertaining, funny, shocking, and cute. Ask yourself when you create a video “Will I share this clip with my family or friends?” and you will have better ideas for content. This kid’s video went viral some days back and was shared by millions of people. It’s a perfect example of when we say make things “shareable.”
- Be unique: There might be hundreds or thousands of people or businesses who probably do the same thing you do. The question is—how different are you from others ? Perhaps, you are the fastest or best at execution or craftsmanship? Identify your USPs (Unique Selling Point) and utilize it on your video to stay ahead of your competition. Apple’s latest ad is a perfect example of this.
- End it with a question: This primarily works if it's an interview video or an explainer video. Asking viewers a good question at the end brings engagement. You can also communicate with them in the comment section, leading to your CTA (which could be clicking a link or downloading something, etc)
2. Emotion
- Paint the picture: Whenever you want to convey something, target the limbic system—the brain’s emotional part—also the place that decides where to spend time, money, and attention. So paint a picture before creating your video. Make your target audience see themselves accomplish the goal you are helping them to reach. Appeal to their emotions first, provide rational and then, credible evidence to back it.
- Start with an emotional question: Keep your videos conversational rather than just talking to viewers. Questions are immediate engagers because the viewers tend to admit that your products would be helpful to them. A question is a smart way of knowing if the answer is in your favor or not.
3. Filming &Editing
- Move the camera: To make engaging videos, try these camera techniques:zoom in or zoom out the camera lens, move your camera at the time of the shoot, and change your position in the frame. These are short attention spans. Since most explainer videos tend to have a person standing in one place and talking, things can get boring eventually, even if the actor looks stunning or has excellent content to talk about.
- Add music and sound effects: Adding the right music to your video can make a big difference. It adds that feel and energy that can keep your audience engaged. Combining music with some ambient sound effects is one of the surefire ways to create engagement.
- Integrate the B-roll strategically: Basically, B-roll is the extra footage, which you shoot or buy from stock platforms that you insert into a video to accentuate specific points. B-roll works because it psychologically hits the brain’s limbic system. Most importantly, B-roll breaks the monotony of watching someone talk too long. Watch this video to understand this concept better.
- Use props: Props are objects that are used in scenes that actors interact with. These are different from the set dressing. For example, it could be that couch in the corner that nobody sits on. Props can hook the audience into the scenes or help in transitioning into the other.
- Include graphics: Effects, titles, and transitions all help in creating engaging content for your video. Let’s say that you are working on an explainer video where you want your viewers to click on a link, it is useful to point it to the lower third and have an attractive graphic in place where the link pops up. Text graphics help describe complex topics more straightforwardly. This is why in documentaries and explainers, you’ll see graphics being used to break down complex concepts or actions into digestible segments. Watch this explainer video to learn how it’s done.
Conclusion
When it comes to videos, it takes numerous takes to get a perfect shot. With Typito’s easy-to-use trimming feature, you can easily edit your segments just to ensure your video is of the right length and keeps your viewers engaged.
You can trim any duration of your video, have the liberty to go back and revise any of your trimming choices at any time. Now that you have learned how to trim videos online with ease, feel free to share it with others.